Chingón is one of the few trendy eateries in Dubai that redefines the outdated perception of Mexican fare. This modern eatery combines style, sophistication and skulls. By merging these elements we have developed a branding that reflects elegance and Mexican culture.
In the base of the branding lie dark texturized materials as foundation for all collateral, accompanied with rustic metal foiling for the details. The logo, besides it's main purpose, serves as a decorative symbol, which once incorporated in any graphic or printed creation, instantly elevates the look and gives it a cultural vibe.
Brand Identity,
Brand Guidelines,
Content Creation
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